Dollar A Day 30- and 60-Second PSAs Illustrate The Impact Of Scholarships

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20 JUN 2011
Is Digg defining a new direction for the curation economy? And could the new site help us cope with information overload?

50 years ago, Dr. Irving A. Fradkin, an optometrist in Fall River, Mass., had a simple idea: if everyone in his community donated just $1, they could send every student to college. That idea grew into Scholarship America, and our Dollar A Day campaign encourages education supporters across the country to give just one dollar a day in support of increased graduation, decreased student loan debt, and a stronger nation.

In conjunction with the Dollar A Day campaign, we are proud to introduce two new public service announcements regarding the importance of scholarships -- and the impact of this support.

30-Second Version:

60-Second Version:

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About Scholarship America
Scholarship America is a national education service organization that mobilizes support for students getting into and graduating from college. Scholarship America has distributed more than $2.5 billion in scholarship assistance to more than 1.7 million students over the last 50 years. Scholarship America’s programs, which include Dollars for Scholars®, help fund both entry-level and multi-year scholarships, as well as emergency financial grants. More information is available at

The Dream Award

Dream Award Scholarship America’s Dream Award is a renewable scholarship fund targeted toward completion. These annually-increasing awards will be given to students selected from across the nation who are entering their second year of education beyond high school.

Success By Degrees

Scholarship America's blog, Success By Degrees, covers items of interest to parents, volunteers, educators and anyone interested in the big issues surrounding education, financial aid and postsecondary success. You'll find policy announcements, news releases and more, every week!

Your Gift Is Crucial

Nearly 1/4 of the U.S. population owes a collective $700 billion in student loan debt. We are committed to helping more students graduate from college with less debt. A gift of just $1 a day -- for a week, for a month, or for a year -- can help ensure that students are able to achieve their goals.

Don't Miss Out!